Yeah, Ithaca College does provide scholarships based on merit. Here are some of them:

Martin Luther King Scholar Program
Total Worth: 25000
Eligibility: 25000
Separate application needed: yes

President’s Scholarship
Total Worth: 20000
Eligibility: 20000
Requirement for maintenance: full-time enrollment, a minimum cumulative GPA of 3.00, and satisfactory progress toward a degree
Separate application needed: no

Flora Brown Award
Total Worth: 13000
Eligibility: 13000
Requirement for maintenance: satisfactory progress toward a degree and the GPA requirement
Separate application needed: no

Ithaca College provides aids at an average of 39729 per student meeting 92% of students need. 100% of students with need receive financial aid at an average of 28655 need-based grant. They also provide other scholarships including ROTC Scholarships and Ithaca Scholarships for Returning Students.